Idea Validation & Market Research

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Transform your idea into a viable business solution with our tailored services.

Service Description

Unlock Your Business Potential: Comprehensive Idea Validation & Market Fit

Dive into the heart of innovation with our tailored services designed to transform your vision into a viable business solution. Our approach combines the core principles of Design Thinking and Lean Startup methodologies to ensure your idea not only meets the market demand but also solves real-world problems effectively. Here’s what we offer:

Market Understanding: Gain deep insights into the market dynamics to position your idea for success. We help you understand your target audience, their needs, and how your idea fits into the existing landscape.

Value Creation: Elevate your idea with our strategic focus on creating genuine value for your customers. We guide you through identifying and enhancing the unique benefits your solution offers.

Customer Discovery: Embark on a journey of discovery with our expert-led customer interaction sessions. These encounters are designed to unearth the true needs and expectations of your potential users, ensuring your product is perfectly aligned.

Prototyping & Feedback Loops: Bring your ideas to life with rapid prototyping, followed by structured feedback loops. This iterative process is crucial for refining your product based on real user feedback, ensuring it meets the market needs precisely.

Problem-Solution Fit: Achieve a seamless match between what you offer and what your customers need. Our focused approach helps you navigate the path to finding and addressing the right problems with effective solutions.

Ongoing Mentorship & Coaching: Benefit from our continuous support through mentorship and coaching. We’re here to guide you every step of the way, from initial concept to market launch and beyond.

Follow-Up Program: Maximize the value from our Idea Validation Workshops with an excellent follow-up program. This ensures the lessons learned are not just understood but effectively implemented, taking your project from concept to reality.

Embark on your journey to success with our expert guidance. Let’s validate your idea, understand the market, and create a solution that not only meets but exceeds customer expectations. Join us to transform your vision into a thriving business.

Ideal for

Founders, New Business, Startups

Timely involvement

on demand

Location

online, Mannheim

Price

by the h

Interval/ plan

5% on 5h package; 10% on 10h package

Discounts available

Dr. Jan Zybura

Founder | Coach

Contact

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Pitch Optimization/ Investor Preparation

Already have a pitch deck? Let us help you elevate it to the next level.
Our tailored consulting service provides personalized feedback and expert guidance to refine your pitch and make it truly stand out. Crafting a winning pitch isn't just about presenting facts—it's about weaving them into a compelling story that captivates your audience, addresses their key concerns, and drives your message home.

We go beyond mere feedback. Our hands-on approach ensures your pitch avoids common pitfalls, tackles critical challenges head-on, and is perfectly tuned for successful fundraising. With our support, you’ll confidently present a narrative that not only informs but also inspires, resonates, and persuades.

Founder Focus Session

Tailored to grasp your unique needs, hurdles, and ambitions, we start with Opportunity Mapping. This process is designed to reveal fresh prospects and avenues for growth within your projects and entrepreneurial ventures. From our collaborative analysis, we craft targeted recommendations to meet your identified requirements. At the heart of our session lies a deep understanding of your objectives, challenges, and expectations. Together, let's chart the course for your next steps and how we can help you best.

Venture Vision

Grasping the vision, mission and values of the business is crucial. We delve into assessing the innovation and viability of the business idea, aiming to craft a persuasive vision statement that charts the venture's future trajectory. This encompasses defining the mission and core values, setting long-term aspirations, and establishing immediate key objectives. Such a comprehensive understanding is especially valuable in the very early stage, as it also plays a pivotal role in shaping team dynamics and culture.

Idea Validation & Market Research

Explore innovation with our tailored services designed to transform your vision into a viable business solution. Our approach combines the core principles of Design Thinking and Lean Startup methodologies to ensure your idea not only meets the market demand but also solves real-world problems . Market Understanding. Value Creation. Customer Discovery. Prototyping & Feedback Loops. Customer Validation. Excellent follow-up program to our Idea Validation Workshop to implement the lessons learned.

Setting Up your Business (UG or GmbH) in Germany

Let's set up your business. Don't get lost in a myriad of offerings online. We deliver answers to your questions right away and help you get into doing (notary, bank account, commercial register, registration of business, chamber of commerce, transparency register). We navigate you through alle the steps and help you master this bureaucratic process.

Financial Planning and Funding Assistance

We offer guidance, tools, and support for all facets of your entrepreneurial finance. We provide customized planning, robust financial models, and strategies for growth. We get you ready for investor meetings with a refined business model and pitch. We are also highly experienced in grants, such as, e.g., EXIST and Young Innovators. It's not just a service but a partnership to secure funding and unlock your startup's potential.

Gruendungszuschuss (Agentur fuer Arbeit)

We guide you through the application process for the 'Gründungszuschuss', a start-up subsidy offered by the German Federal Employment Agency. Our expertise encompasses information, checking eligibility and preparing the necessary documents, including providing strategic advice to maximize your chances of securing this valuable financial support for your new venture. Additionally, we can also assist you in the dedicated business planning and financial planning required for this support scheme.

Business Model Development and Value Creation

How does your business create value? Unlock your value creation potential with us. We analyze the essential elements of your value equation to determine how you can deliver maximum value to customers cost-effectively. By blending market insights with innovative thinking, we develop robust, actionable strategies that foster growth and sustainability. Perfecting your value equation is crucial for thriving and scaling in dynamic markets, ensuring you stay competitive and successful.

Growing the Business

We specialize in scaling your operations, boosting market reach, and elevating profitability. Our approach includes defining key performance indicators and setting clear milestones. Together, we'll uncover growth opportunities, streamline processes, and optimize how resources are used. By collaborating closely with you, we implement scalable solutions that ensure sustained growth. Our strategic guidance helps you overcome challenges and leverage emerging market trends for a lasting impact on your business.

Personal Advice & Support

Starting a business encompasses many considerations that may not initially come to mind, such as health insurance, bank accounts, salaries, "broadcasting fees" (GEZ Gebühren, translating to public broadcasting fees in Germany), pension funds, and specific notifications to the German Pension Insurance (Deutsche Rentenversicherung) and health insurance companies. This process is inherently bureaucratic and time-consuming. We help you in expediting this process, providing assistance for any questions you might have.

Scalability and Growth Planning

Our Scalability and Growth Planning module equips your business with strategies and tools for sustainable expansion. Tailored to your business model, we guide optimizing operations, enhancing efficiency, and identifying growth opportunities. Prepare for scalable success with actionable insights and personalized roadmaps to elevate your business. When required, we will also get you connected to specialists from our network.

Sparring Partner (service package)

Innovators, founders and startups can rely on us as their personal trainer and sparring partner. Whenever you have questions, we will do our best to answer them. We act as your strategic counterpart, preparing you for the competitive landscape. We challenge your ideas and strategies, offering rigorous preparation akin to that of an athlete. With our training and feedback, you will gain resilience and refine your strategy, setting a foundation for continuous improvement and innovation in your entrepreneurial journey. We are committed to providing prompt and comprehensive answers to any questions you may have.

Coach (service package)

Just as a coach identifies an athlete's strengths and weaknesses, devising tailored training programs to maximize performance and achieve victory, we evaluate your business landscape, pinpointing opportunities and challenges. Together, we craft customized strategies to propel your startup towards its goals. How? Strategic guidance, hands-on support, and empowerment.

Co-Pilot (service package venture building)

An integral part of this intense hands-on consulting and mentoring package is that no matter how distant the destination, you are never "flying alone". We help you adjust your course, make informed decisions, and reach your business goals with confidence.

Co-Founder (full package venture building)

In instances where specific criteria are fulfilled, our engagement goes beyond traditional consulting, elevating our role to that of a co-founder. This partnership approach allows us to deeply integrate with your team, aligning our expertise and resources closely with your vision and objectives for unparalleled commitment and impact.

Startup & Innovation Ecosystem Assessment

We dive deeply into the essential elements that form the backbone of your dynamic startup and innovation environment. Our comprehensive evaluation encompasses an in-depth review of crucial aspects such as the depth and breadth of the talent pool, the (local) regulatory and policy landscape, existing support programs and initiatives, the vibrancy of the startup event scene, stakeholder analysis, infrastructure quality, availability of funding, and the accessibility to markets and growth opportunities. The analysis includes identifying key players and potential partners who are essential in cultivating a supportive environment. If desired, we conduct a comparative analysis using established global and local benchmarks to understand your ecosystem's position in the wider context. Our evaluation not only illuminates the current ecosystem dynamics but also meticulously identifies targeted opportunities for growth and strategic investment. By pinpointing key leverage points and actionable insights, this module lays a solid foundation for your advanced ecosystem development efforts.

Startup & Innovation Ecosystem Development

We help you transform your region into a magnet for innovation and entrepreneurship that attracts talent and investment. In a collaborative approach, we design and implement actionable strategies and best practices focused on establishing and advancing key components of your ecosystem. This includes formulating insightful policy recommendations, launching impactful educational initiatives, considering infrastructure enhancements, and laying the groundwork for a thriving startup culture. Together, we will chart a clear path forward with a meticulously crafted implementation guide, defined milestones, derived strategic initiatives, and performance indicators to monitor progress. A strategic roadmap ensures seamless execution of strategies while tracking progress. Following an agile approach, the established processes will help you spot new opportunities and facilitate adjustments to advance the further evolvement of your ecosystem. We support you in positioning your region and ecosystem commensurately in rankings and startup ecosystem reports.

Startup & Innovation Community Building

A culture of paying it forward, where collaboration, generosity, and mutual support are the cornerstones of growth and development, is essential in developing a startup and innovation ecosystem. We begin by conducting a comprehensive assessment of your ecosystem's stakeholders, identifying key players and potential partners who are essential in cultivating a supportive environment. Our team specializes in designing and implementing events and support schemes that encourage networking, knowledge sharing, and collaboration. These initiatives are aimed at strengthening the bonds within the community, facilitating unexpected connections, and sparking innovation. We actively work to build partnerships between government bodies, investors, academic institutions, and entrepreneurs. By bridging these gaps and fostering synergies, we create a robust framework for sustained cooperation and support. The success of a startup ecosystem hinges not just on innovation and entrepreneurship but also on the strength of its enabling community spirit.

Grant Application Support

There are several significant initiatives and grants to support regional startup ecosystems in Europe. These programs aim to enhance innovation ecosystems across the continent, focusing on fostering interconnected, inclusive, and efficient environments that encourage innovation, support the scaling of companies, and stimulate cooperation among innovation actors at national, regional, and local levels. We can help you in spotting suitable programs for you, make sure you meet the prerequisites and build the foundations, and assist you throughout the grant application process up to implementing the new measures. Our support spans from offering guidance on your grant application to collaboratively developing comprehensive project plans and application documents with you.

Corporate Venture Building

Our Corporate Venture Building Consulting Services are designed to turn your organization's innovative ideas into successful standalone ventures. With a focus on leveraging your corporate strengths, we combine strategic insight with entrepreneurial agility to create businesses poised for growth and impact. From ideation to scaling, we provide hands-on support at every step of the venture building process, ensuring your venture is positioned for success. Every venture is unique, and so our approach is highly customized to meet the specific needs and leverage the unique assets of our clients.

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